Based on the brand strategy, this person (you?) will create communication concepts and storytelling that connects the brand with the target audience to reinforce their brand story. You will also create clarity and engagement throughout the organisation.
• Direct and execute the brand visual expression in all channels.
• Create communication concepts and GTM campaigns.
• Create unique content for own channels in collaboration with copywriter and external parties .
• Set-up external team of talents including photographers, stylists etc. to secure a consistent brand expression.
• Working hands-on, as well as creating guidelines and strategy.
• Art direction degree or equivalent (min 2 yrs).
• Minimum 5 yrs of Art Direction experience.
• Min 3 yrs experience in independently setting up creative teams and directing photographers, stylists, and producers within the field of fashion and style.
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